Ground Swell

Installation / Activation

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Club Aperol at the Australian Open.

The iconic Italian aperitif Aperol is synonymous with Summer, Tennis and the Australian Open. As a key sponsor of the AO, for three years running, Aperol has teamed up with Groundswell to create and host Club Aperol. An activation consisting of two bespoke pop-up bars located on-ground within Melbourne's Grand Slam Oval.

Designed and built by our dear friends Groundswell, the bespoke bars offer tennis fans a welcome respite from the heat and madness of the grand slam. Serving fresh Aperol spritz all day long, the vibrantly designed space is a relaxing air-conditioned, comfortable and shaded space.


Design & Build: Groundswell